Mission
At King Louie, we strive for a more sustainable fashion industry every day. This commitment is reflected in various aspects of our business.
We focus on five core pillars:
- Social Responsibility
- Environment
- Circularity
- Materials
- Transparency


Sustainability Highlights
We strive to create the best working conditions for our production.
That’s why we’ve aligned with Amfori BSCI, ensuring all our factories undergo annual third-party audits. Currently, 50% score A (Excellent) or B (Good) —showing strong progress with room to grow.
Clothing production heavily impacts the environment through chemicals, energy, farmland, and water use.
To reduce our footprint, we prioritize certified materials— 69% of our collection is made from preferred options with a lower environmental impact.
We are currently testing new circular fabric innovations, and we launched our third circular collection.
Our Circular collections are made from your old clothes, in our own recognizable vintage-inspired style. We didn’t extract new raw materials, but reused what was already there.
Every King Louie piece has a unique ‘Retraced’ QR code. By scanning it on your item’s tag, you’ll learn about the journey your item has taken before it arrived at your doorstep!
Starting with the extraction of raw materials, and ending with sewing the piece together.
Becoming a member of Amfori BEPI helps us enhance environmental performance in our supply chain. Their tools can assess environmental risks at the factories, reduce impact, and promote sustainability throughout our supply chain.
To measure our environmental impact, we did our first in-depth Environmental, Social & Governance study.


"We also try to increase consumer awareness by organizing green events. Such as swapping events, repair days and masterclasses on sustainable consumption."
- CEO Jeroen Dijkema.
"We also try to increase consumer awareness by organizing green events. Such as swapping events, repair days and masterclasses on sustainable consumption."
- CEO Jeroen Dijkema.
Responsibility statement
Let’s be clear and transparent: we sell clothing. King Louie is an international commercial company that serves all our different stakeholders. We are part of a business ecosystem based on consumption. We recognize that our industry is often overshadowed by fast fashion, low prices, and poor quality. We do not turn a blind eye to this.
King Louie comes with character—not only through our designs but also through our commitment to responsibility. We offer our customers a high-quality alternative to fast fashion, based on fair working conditions, preferred materials, and a highly transparent supply chain.



Our achievements
Since 2015, we have been focusing on improving working conditions in our partner factories, making this an integral part of our business. Our partner, Amfori BSCI, is a leading business association for sustainable trade.
In 2017, King Louie became GOTS-certified, meaning we meet GOTS' social and environmental standards. To ensure continued compliance, we undergo annual audits.
Since 2018, we have been transitioning to more sustainable materials such as organic cotton, LENZING™ ECOVERO™ Viscose, and recycled polyester. By 2024, 69% of our garments are made from these preferred materials.
In 2021, King Louie signed the Amsterdam Green Deal Circular Textile, joining a fashion alliance committed to creating fully circular clothing. We also hold a position in the Circular Fashion Innovation Lab (CFIL).
In 2022, we strengthened our commitment to transparency with the launch of the tech tool Retraced. Every
garment now includes a QR code providing detailed information about our supply chain and partners.
A major milestone in 2023 was the launch of our first highly innovative circular garments, made from recycled garments, or post-consumer waste.


Our ambitions
To continue advancing sustainability, we are focusing on several key goals:
- Supplier Audits: We aim to audit 100% of our suppliers annually via BSCI, achieving at least a 'C' rating. Lower scores will be improved through corrective action plans, with "decent working hours" as our top priority.
- Sustainable Materials: We aim to increase the percentage of sustainable materials in our collections by 5% each year and introduce at least one new circular material annually. We are also exploring dyeing methods with a lower environmental impact.
- Greenhouse Gas Emissions: We aim to identify all relevant Scope 3 emission categories. Through our partnerships with Amfori BEPI and Retraced, we will collect data on emissions and water usage from our suppliers, allowing us to identify key findings and "emission hotspots."
- Circular Innovation: We will continue to seek initiatives and collaborations that increase the share of circular materials in our collections. We are also implementing knowledge gained from circular design training into new collections, aiming to reach 5% circular materials per collection.
- Transparency: Our goal is 100% transparency for all our products. This requires further research into certifications and risks deeper in the supply chain—specifically, the "wet processes"—to ensure that all products are processed in facilities certified for clean chemistry, such as Oekotex.